CASE STUDY

Data-Driven Digital Marketing for an Audio Brand

Alpha Waves

228

Qualified Leads Generated

30%

Conversion Rate

$53,000

Avg. Customer Lifetime Value

Share:

Overview

This project was delivered as a focused digital marketing engagement aimed at increasing brand visibility and improving online conversion performance for Alpha Waves. The scope centered on building a strong digital presence and guiding potential customers from discovery to purchase through data-driven marketing execution.

The Challenge

Before launching our AI SEO initiative, LotusBrains had virtually no organic visibility, not in traditional search engines and not in emerging AI search platforms.

As AI-driven discovery rapidly evolved, this lack of visibility meant our brand was largely absent from key recommendation lists, citation networks, and high-intent search journeys.

Without an established presence, potential clients searching for digital agencies like ours were never discovering us.

The challenge was to change this from the ground up.

In just a short time, we needed to break into AI search ecosystems, earn our first citations and brand mentions, and prove that generative engine optimization (GEO) could drive measurable traffic and qualified leads, even starting from zero.

We had no organic presence, then AI search engines started citing us 100+ times and sending us leads.

Here’s how GEO changed everything.

Our Solution

Strataigize launched an accelerated AI SEO initiative designed to increase our discoverability in emerging AI search engines such as ChatGPT Search, Perplexity, and Gemini.

With AI search quickly becoming a major traffic channel, our objective was clear: improve visibility, increase citations, earn brand mentions, and convert AI-generated exposure into qualified leads.

In just a short period of time, LotusBrains saw measurable gains across multiple AI platforms; achieving new traffic, dozens of citations, strong placement in AI-generated recommendation lists, and even attributed inbound leads.

This case study summarizes the impact.

Results

Traffic Boost From AI Search

Google Analytics data revealed a noticeable surge in traffic originating from AI search tools.

ChatGPT.com Traffic

  • 474 sessions attributed directly to chatgpt.com
  • 255 engaged sessions, producing an engagement rate of 53.8%
  • Average session duration: 30 seconds
  • Total event count: 2,735 events

Join thousands of teams who've
transformed their workflow.